Press Release

Issued by Asian Business Aviation Association.

January 19, 2018

AsBAA, Asia's non-profit representative association for business and general aviation, has announced a new partnership with Asian Sky Group (ASG) to provide enhanced marketing benefits to its members.

This partnership will see ASG's marketing services through Asian Sky Media being made available to AsBAA's existing and new members. ASG's marketing services will also be utilized to create more awareness for AsBAA regionally and globally and to actively advocate the benefits of business aviation to key stakeholders such as government, transport ministries and the media in the region. 

As a member-led organisation, one of AsBAA's core missions is to represent the interests of all sectors of the business and general aviation industry across the Asia-Pacific region and create a community in which members can network and access B2B opportunities. Now, through Asian Sky Media, members will have the opportunity to do just this, utilizing ASG's renowned Fleet Reports for business jets and commercial helicopters; industry reports on general aviation, infrastructure, training and charter; quarterly magazine Asian Sky Quarterly; and the biannual Luxury Chartering. ASG and AsBAA will also collaborate to create enhanced market intelligence and data toolkits, which will support AsBAA's representation and advocacy pillars.

AsBAA chairman, Jenny Lau said, “AsBAA is delighted to launch this new partnership with ASG, which we believe will add significant value to AsBAA membership. A key priority for AsBAA, as defined at the Annual General Meeting in 2017, is to create data toolkits that quantify the value of business and general aviation to economies and communities in Asia. As a leading business aviation consulting and media company in the Asia-Pacific region, ASG is best-placed to support this initiative. It can therefore bring significant value to our organisation and its members, which remains an on-going priority for AsBAA”.